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Furnishing a home is both exciting and overwhelming, especially with so many furniture retailers vying for your attention. Among the most recognizable names in Eastern Ontario are The Brick and La-Z-Boy Ottawa, Gatineau & Kingston. While both offer stylish furniture options, they serve different needs, budgets, and lifestyles.
This comparison explores the differences between The Brick and La-Z-Boy, with a special focus on recliners, one of the most sought-after furniture categories in Canada.
Key Takeaways
- The Brick offers a broad selection of furniture and household products at varied price points.
- La-Z-Boy specializes in upholstered living room furniture and is renowned for recliner innovation and craftsmanship.
- The Brick carries external furniture brands; La-Z-Boy exclusively sells its own branded and manufactured products.
- La-Z-Boy offers complimentary interior design services and fully customizable recliners, sofas, and sectionals.
- Both brands offer 0% financing through Flexiti, but La-Z-Boy provides more premium delivery and customization services.
In This Article…
- A Brief Overview of Each Brand
- Where It’s Made?
- Customization Options
- Interior Design Services
- Cost Comparison
- Warranty Comparisons
- Delivery Options
- Where to Buy in Ottawa, Gatineau & Kingston
Brief Descriptions of Each Retailer
Before we describe what each retailer provides regarding living room furniture, let’s take a look at each furniture retailer as a whole.
About The Brick
The Brick was first established in 1971 as a single furniture store in downtown Edmonton, Alberta. Going on over 50 years of business, the Brick now operates 209 retail stores and 7 distribution centers across Canada.
According to the Brick’s motto, they are “dedicated to saving you more,” offering a range of household products.
The Brick’s locations carry a range of home furnishing products suited for multiple rooms in the home, including the living room, dining room, bedroom, and home office. The Brick also offers a variety of accent furniture, such as accent chairs, and home decor.
Additionally, Brick’s product selection expands beyond just furniture offering mattresses, home appliances, and electronics. Among all of the product categories at the Brick, the selection is vast.
About Ottawa, Gatineau & Kingston
La-Z-Boy is a trusted American furniture brand with over 90 years of history. Locally, the Ottawa, Gatineau, and Kingston stores have been owned by the Maxwell family since 2011. These locations are known for their personalized service and focus on comfort-first living room furniture, setting them apart from larger chains.
La-Z-Boy offers a range of recliners, sofas, sectionals, and accent chairs that prioritize comfort, function, and style. Customers can choose between manual or power reclining options and add features like adjustable lumbar support and headrests. With over 800 fabric and leather choices, customization is one of La-Z-Boy’s strongest advantages.
In addition to seating, La-Z-Boy carries occasional furniture through brands like Hammary, American Drew and Kincaid, helping customers design well-coordinated spaces. While the price point is higher than budget retailers, many view La-Z-Boy as a long-term investment due to its durability, craftsmanship, and local showroom expertise. To learn more about the Quality of La-Z-Boy Furniture, take a look at this article.
Where It's Made
Where furniture is made tells you a lot about a company. Let’s take a look at where La-Z-Boy and The Brick make their furniture items.
Where is The Brock Furniture Made?
The Brick sources most of its furniture from international manufacturers, including China, Malaysia, and Taiwan, to offer a wide range of affordable options.
It acts as a retailer, not a manufacturer, carrying third-party brands like Ashley and Cindy Crawford Home, many of which also produce goods overseas.
While some Canadian-made products are available, especially in mattresses, most of The Brick’s furniture is imported and selected for cost-effectiveness and wide appeal.
Where is La-Z-Boy Furniture Made?
La-Z-Boy takes pride in manufacturing its furniture, with most products for the North American market being produced in North America.
The primary manufacturing location for La-Z-Boy's recliners, chairs, sofas, and sectionals sold in Ottawa, Gatineau and Kingston is in Dayton, Tennessee. This focus on North American production ensures high-quality craftsmanship and materials.
To find out more about Where La-Z-Boy Furniture is Made, take a look at this article.
Customization Options
Customization can be significant for customers looking to create a personalized living space.
The Brock Customization Options
The Brick’s main custom furniture option is its Designed2B collection, which lets customers personalize sectionals, sofas, chairs, and ottomans. You can choose from 40+ fabric swatches, different leg finishes, and configurations to match your style.
Beyond this line, most of The Brick’s furniture is pre-designed and ready-made, with little to no customization. This supports their focus on affordability and fast delivery but limits design flexibility.
For basic personalization needs, The Brick works well. However, those seeking extensive customization may find its options limited compared to higher-end retailers.
La-Z-Boy Customization Options
In contrast, La-Z-Boy offers extensive customization options, especially for upholstered furniture. With over 800 fabrics and leathers to choose from, customers can create a personalized look that fits their style.
Additionally, La-Z-Boy offers various upgrades, including cushion density, leg styles, wood finishes, nailhead trim, and reclining options with power upgrades. These customizable features come at an additional cost, but they allow for a more tailored and unique product.
To learn more about Custom Furniture at La-Z-Boy, take a look at this article.
Interior Design Services
Interior design services can help customers create a cohesive and stylish living space, whether they choose customizable furniture or not.
The Brick Interior Design Services
The Brick does not offer formal interior design services. Their focus is on selling ready-made furniture and home essentials, rather than providing personalized design consultations.
While their showrooms offer styled setups for inspiration, customers are expected to handle design decisions on their own. Staff are trained for sales support, not space planning or decor guidance.
Check out this article to learn more about how much an interior designer costs.
La-Z-Boy Interior Design Services
La-Z-Boy provides a more hands-on approach with its complimentary interior design services. Customers can schedule an appointment or a virtual call with a La-Z-Boy interior designer to receive personalized furniture and design recommendations.
These services include a complete room design, mood board, and 3D model, allowing customers to visualize their space before purchasing.
To learn more about La-Z-Boy’s Interior Design Services, take a look at this article.
Cost Comparison
The furniture cost can vary significantly depending on the quality of materials and craftsmanship.
Generally, La-Z-Boy’s furniture falls within the market’s mid to high price range. In contrast, The Brick is known for its affordability, with its furniture falling in the low-mid price range. Nonetheless, both furniture stores are great examples of shopping for good-quality furniture in Canada.
|
Furniture Type |
The Brick Price Range |
La-Z-Boy Price Range |
|
Recliner |
$599 – $3,699 |
$1,199 – $3,000+ |
|
Sofa |
$699 – $4,999 |
$1,999 – $7,000+ |
|
Sectional |
$799 – $8,199 |
$3,499 – $10,000+ |
Please note that La-Z-Boy prices listed in this article are subject to change without notice. Information is current as of May 15th, 2025. Contact your local Ottawa, Gatineau or Kingston location by phone or in person for up-to-date pricing.
Warranty Coverage
A robust warranty can provide peace of mind, ensuring the longevity of your furniture investment.
The Brick Warranty Coverage
The Brick’s furniture comes with manufacturer warranties that vary by brand and product, usually covering defects for a limited time. It's important to check warranty details before purchase.
They also offer an optional Goof Proof Protection Plan with up to 5 years of coverage. It includes accidental stains, rips, burns, and some structural damage, and is priced based on the item’s value.
This plan offers added peace of mind, but has conditions like prompt reporting and proper use. Always review the fine print to understand coverage limits.
La-Z-Boy Warranty Coverage
La-Z-Boy is known for the quality and durability of its furniture, which is reflected in its warranty offerings. All La-Z-Boy furniture comes with a Limited Lifetime Warranty covering the frame, springs, and mechanical parts for life, with additional coverage for other components lasting 1-3 years. An Extended Protection Plan is available for up to five years of accidental damage at an additional cost.
Delivery Services
Both retailers offer delivery services, but there are notable differences in their approaches and costs.
The Brick Delivery Services
The Brick offers "Room of Choice" delivery, meaning their delivery team will bring your furniture into the selected room of your home. This service includes basic placement but typically does not cover assembly or setup, unless otherwise stated. Availability can vary by region, so customers are encouraged to contact their local Brick store for specific service details.
The company operates a nationwide delivery network, with a fleet of trucks servicing both small and large items across Canada. Their logistics are supported by large distribution centers, like the one in Mississauga, which help ensure inventory access and coast-to-coast fulfillment.
La-Z-Boy Delivery Services
La-Z-Boy offers a comprehensive white glove delivery service that includes setup, assembly, and disposal of old furniture at an additional cost. Local delivery within Ottawa, Gatineau & Kingston costs $129.99, with out-of-town delivery at $169.99.
For an additional fee of $25 per furniture piece, we can assist with either moving out old furniture from different rooms or bringing it to the curb.
Additionally, we offer the option to dispose of any old furniture in a local landfill at an extra charge of $50 / per furniture seat.
To learn more about delivery at La-Z-Boy, check out our delivery service page: La-Z-Boy Ottawa, Gatineau and Kingston Furniture Delivery Service.
Where to Buy (Ottawa, Gatineau & Kingston)
If you're shopping locally, here’s where you can find The Brick and La-Z-Boy furniture:
The Brick Locations
- 1960, Cyrville Rd, Ottawa
- 565, W. Hunt Club Rd, Ottawa
- 8231 Campeau Dr, Ottawa
- 770 Gardiners, Rd, Kingston
- 920 Blvd Maloney, Gatineau
La-Z-Boy Locations
- 8231-A Campeau Drive, Ottawa
- 290 West Hunt Club Road, Ottawa
- 1750 Cyrville Road, Ottawa
- 770 Gardiners Road, Kingston
- 920 Maloney Blvd, Gatineau
What's Next?
La-Z-Boy has over 90 years of experience in furniture. There’s a reason La-Z-Boy is the number one selling recliner in North America. The quality and variety of La-Z-Boy recliners will ensure you find the perfect match for your needs.
If you’re still not sure which one to choose, you can check out our recliners or contact us today. We’re happy to answer your recliner pricing questions at any one of our La-Z-Boy furniture stores in Ottawa, Gatineau or Kingston.
We know that functionality is essential in building a comfortable life, not just a stylish one. That is why we offer complimentary in-home design service should you need help designing the room of your dreams!
To learn more about La-Z-Boy furniture, take a look at our comprehensive Living Room Furniture Buyer’s Guide.
Related Articles:
- Cost of a La-Z-Boy Recliner
- Review of La-Z-Boy’s Modern Pedestal Chairs
- Where is La-Z-Boy Furniture Made?